Twitter Do’s and Don’ts

Twitter is a useful tool for both personal and business needs. If you are new to Twitter, it may be helpful to learn how to use it to your best advantage. Here are a few do’s and don’ts to get you started.

Twitter was revolutionary when it started. It’s a platform that uses short messages to communicate with others. It could be up-to-the-minute information about you or communication with clients and co-workers on projects and the like. And, you can follow others just like on other social networks.

With Twitter, there are very few established rules. Most of the advice given on how to use Twitter is about etiquette and using the service to connect with other business professionals, clients and the like.

Do’s on Twitter

So, let’s take a look at some of the positive things to do on Twitter.

* Follow others – It is not just about you; it’s also about connecting with people. Get involved in what is going on in your area of expertise. Follow people with similar interests. This gives you a higher visibility and can help establish you in that niche on Twitter. If you see something interesting, retweet it so others can follow too.

* Tweet – It’s just like posting on Facebook. Leave meaningful information for others. You can talk about yourself, but not too much. Intermingle some useful content with your conversational pieces.

* Create a compelling biography – Use your bio to its utmost. You have just a few characters so use keywords that are searchable to describe yourself and help others to search for you and find you.

* Be professional – This includes using proper grammar in your tweets. Abbreviations don’t lend themselves to professionalism.

Don’ts on Twitter

* Don’t tweet every second – You often hear about people who tweet about eating dinner, going to the bathroom and every other thing they do all day. This is not what people want to hear from you. In fact, it is one way to lose your ranking and current audience. It just clogs up the works for those following you.

* Be careful what you say – Once you have entered something on the internet, it will be there forever. Inflammatory tweets reflect negatively on you and can come back to haunt you later.

* Don’t be too negative – People who are always looking on the downside crash the party. Misery loves company, but you will lose yours if you persist.

* Learn to use hashtags properly – Hashtags can help you and others to follow a conversation more easily. But, use them the right way. Don’t put a hashtag on each word in your tweet. And, don’t hashtag a run-on tweet.

Using Twitter doesn’t have to be complicated or hard. Be yourself and use the above advice to make the most of your time there.

Facebook and Subscribers: How to Use Facebook to Build Subscriber Base

profitable niche ideasHaving a large subscriber list can be an essential part of your website’s overall promotional strategy. With a subscriber list you will be able to let people know about updates to your website, significant new products or services that you may be selling and other promotional campaigns or activities that will improve your business.

For a long time, website owners primarily built their subscriber lists in one way – through a sign-up form on their website. That technique still has value, but today there is another promotional strategy which involves the most significant and widely-used social networking property on the internet – Facebook. With a little thought and planning, you too can use Facebook to bolster the number of subscribers on your list.

Step #1 – Sign Up and Create Your Page

The first step, of course, is to set up a Facebook for your business. If you don’t already have one, go to http://www.facebook.com/pages/create.php to begin the process. Take a look at a few existing business Facebook pages to get an idea of how you want to structure your page, and what types of information you want to include on it. At a minimum, be sure to include links to your website.

Now every time someone comes to your Facebook page you have the opportunity to turn them into a subscriber. It’s important to note that simply having a person “Like” your Facebook page does not give you access to their e-mail account. There are a couple of different ways to account for this privacy-based limitation of Facebook. You just need to have your potential subscribers take a couple of additional steps.

Step #2 – Your Facebook Subscriber List

You can develop a “subscriber list” that relates only to Facebook. When you publish something to your subscriber list, you also publish a new notification to your Facebook page. People who have liked your page should then receive the notice in their own news feeds, and if your notification is drafted well, it will bring them back to your Facebook page again for a new visit.

Your second option is to use your Facebook page as a way to drive potential subscribers to your website. You might motivate this action by providing a freebie or giveaway that they can access from your site. When they leave the Facebook page and come to your website, you can direct them to a traditional sign-up page for your subscriber list. Facebook has certain rules about hosting giveaways and contests on the Facebook pages themselves, so familiarize yourself with Facebook policies and host the contest on your site.

These subscriber sign-ups may be more valuable than simply getting a “Like” on Facebook, because you have a direct link into that person’s email inbox. However, it might take more convincing to get someone to actually sign up for the service outside of Facebook.

Consequently, the best approach might actually be to use both approaches. Use promotional campaigns to drive traffic to your Facebook page, but then post occasional invitations on your Facebook page to invite users to come to your website and sign up as a subscriber. Over time, you’ll be able to identify the approach that works best for your particular website and audience.

Here’s more information you might enjoy:

The Truth About Facebook - How To Use Facebook For Marketing And Adver
The Truth About Facebook – How To Use Facebook For Marketing
Price: $19.95

This book is a great resource – lots of research, plenty of tips, loaded with detailed instructions, with leads into distant parts of the Facebook universe.

If you are new to Facebook, this book will help you figure out how to get up and going; if you are a casual user, this book will give you ideas on what else you can do; and if you are an expert user, this book will surprise you with how much you can still do on facebook.

The Facebook online social network site has become a phenomenon with millions of account holders registered with the “online village.” It is easy to open an account and almost immediately set up online relationships with friends, coworkers, and community groups.

Facebook’s features include easy ways for people and (businesses) to connect via blog features, online groups and networks, photo and video sharing, text messaging and postings, and an elaborate tracking system which stores Facebook’s activities and allows access to that data to other FaceBook users and even to others not directly connected with Facebook. This book is designed primarily for the non-technical computer person who wants to join the fun and business of using Facebook. It is a great book, describing how to use and enjoy the Facebook features -from registering, setting up a profile, finding and inviting friends to join your personal network, joining groups and networks which share your interests, playing with both silly and serious applications, and using Facebook for business purposes, even for job postings and searching. You’ll enjoy its simple, yet comprehensive, approach to Facebook, the book is filled with tips and practical suggestions at every section providing information on using Facebook.

Inside:- Create a Group on Facebook and Increase Your Visibility While Also Attracting Clients and Prospects- Ebook Writing Profits – How to Use Facebook and Twitter to Sell More Ebooks and Build Your Business- Track Facebook, Twitter & Social Networks in Google Analytics – Social Network Marketing Analytics- How to Create a Facebook Event in Your Niche With a Teleseminar and Build a Highly Responsive List- How to Use Facebook and Twitter to Attract Clients For Your Small Business With Social Networking- How to Create an Event on Facebook to Attract Your Prospects Into Your Fold and Onto Your List- How To Find A Phone Number Using Facebook – Using Social Network Sites To Find A Phone Number- Finally Revealed! Learn How to Increase Your Facebook Conversions With Highly Targeted Ads- Ethical Marketing on Facebook – Three Principals to Help You Build a Meaningful Network- Social Media Shortcut – Posting to Twitter, FaceBook and a Dozen Other Sites by Email